TW Steel – Largely distinct
A TW Steel watch is often recognizable from afar. Its robust format, sturdy look and original design set TW Steel clearly apart from the rest.
TW Steel's proper image is first and foremost cast by the large sizes of the watches. Sporting case diameters starting at 37 millimetres and running up to 50 millimetres, TW Steel definitely sits among the big watch brands. The large sizes are also in chime with the current fashion trends. TW Steel, however, considers large sizes to be more than just a hype; they form an essential part of its identity.
Another noticeable feature of TW Steel watches is the application of steel. The name TW Steel stands for ‘The Watch in Steel’, through which the brand clearly positions itself. The cases are made of high quality steel, handsomely finished and some types even sport complete PVD gold or rose plating.
And don't forget the distinguished design of the watches, which piece by piece catch the eye with their sturdy appearance. A recurrent element in the collection is the crown cap in ‘Canteen style’. This involves fixing the crown cap to the case with a hook to protect the crown and increase water resistance. This American invention, originated in the Second World War, is no longer used in today's watches. For design purposes, however, it gives TW Steel watches a unique look.
TW Steel currently offers three collections:
1. Canteen Style (round cases)
2. Grandeur (round cases with special strapping)
3. Goliath (oblong cases).
These collections show a large number of chronographs, which reveals one of the benefits of oversized watches: the registers clearly stand out.
The TW Steel collection is frequently expanded with new models. The brand doesn't aim at creating new variations on existing models, it rather broadens its scope with brand new distinguishing watches.
As of the very first watch, TW Steel has conquered a large crowd of followers. Today, the brand tops the list of large watch makers (from 45 millimetres